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As Director of Strategy and Strategic Partnerships, Serena is responsible for thinking about how games can deepen user engagement and provide additional monetization opportunities for brands. She believes there is a game out there for every demographic and that gaming should be a part of any successful brand's user engagement toolkit. Most recently, Serena was a Vice President at Jefferies, where she worked in Equity Strategy. She has precisely zero regrets about leaving the finance world behind, and couldn't be more excited about being part of the Games.com team. She graduated from Northwestern University where she studied Economics and Rhetoric. Send her an email at Serena.Raheja@teamaol.com to chat about how you can strengthen your brand through gaming.

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